Popular Anime Merchandise Among Overseas Fans in 2024
In 2024, the international anime merchandise market continues to thrive, with figurines, keychains, and capsule toys leading the way. Recent anime series drive sales more than classics, and regions such as Taiwan, China, and North America are prominent buyers. Key challenges for international sales include security and localization. To increase sales, e-commerce professionals should focus on merchandise from currently airing anime and stay aware of market trends. Capsule toys will be a major trend in 2024, reflecting the growing global interest in diverse and collectible anime merchandise.